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As the Chippewa Valley's premiere shopping destination, Oakwood Mall offers wide, well-lit corridors and nearly 100 specialty stores to suit any number of tastes including ULTA Beauty, Francesca’s, Eddie Bauer, Christopher & Banks, Shoe Dept. Encore, Buckle, Old Navy, Victoria's Secret, American Eagle, Aeropostale, GameStop, Charlotte Russe, Justice, Bath & Body Works, The Children's Place and a 12-screen Carmike Cinema movie theatre with stadium seating.
Major department stores include Younkers, Sears, Macy’s, JCPenney and Scheels. Other fine features include a children's soft-play area sponsored by Mayo Clinic Health System, family restrooms, two sit-down restaurants consisting of TGI Friday's and Grizzly's Wood-Fired Grill & Steaks and a Food Court with a number of eateries including Rocky Rococo, Subway and Taco John’s.